TRADER JOE’S BRANDING & PACKAGING REDESIGN
An old-fashioned company that offers an adventurous palate to customers through their revolving healthy, artisanal, local and organic foods, household items, baby products, pet products, and many more. They are inventive, clever and unique with their marketing strategies. Offering every-day low prices by carefully selecting their favorite products and directly working with manufacturers to cut costs.
PRIVATE LABEL - THE GOOD EARTH
We want to focus on the ingredients that are nutritious YET delicious (not boring) to get people excited about new vegan foods and possibly attract non-vegans.
Sustainable, Lifestyle, Transparent
Vegans and vegetarians 20+. Those who do not consume dairy products due to lactose intolerance or food allergies.